When things are constantly changing around you it can feel a bit chaotic at times and leave you feeling dizzy and confused. With all of the changes to the Google search algorithm, content marketers can feel like they are not sure where to turn next. Well, today It is my intention to share some tips that will help you feel a bit more stable in spite of it all.
The good news is that there are some things that will never change, and that is the basic fact that Google will always reward you for creating consistently fresh, relevant and well-written content. If that’s the kind of content you produce then you can take a deep breath, wipe your brow and keep on writing.
If, on the other hand, you have been ascribing to the school of cranking out a ton of sub-standard, spun content that’s been written offshore then this blog post has some news for you.
Sekari Search & Social Optimization has come out with a spiffy new infographic that visually illustrates what you should be doing when it comes to content marketing. It covers SEO, conversion optimization, tips for creating highly shareable content and much more.
You’ll discover that Facebook & Twitter are still to most popular social media channels, with Google+, blogging, Youtube.com and LinkedIn following behind.
What you can take from all of this is not really news rather it’s a reminder that best practices still work best despite and all of the changes–you should keep on creating quality content and sharing it in social media, on blogs and on quality content directories.