5 Practical Tips for Blogging Your Way to Writing a Book

Last week I published a blog post, Blogging Tips: How to Blog Your Way to Writing a Book. I wrote about the process that I used to write the content of my upcoming book from a series of blog posts.  I received a comment from a reader named, Tamara who said,

“Congrats on finishing your manuscript! I love the concept of blogging your way to publishing a book. I am a dessert blogger, so my question is do you think this can work for me too? I already have a few concepts in mind for cookbooks, but I think recipe development is key for me as opposed to writing lengthy blog posts. What are your thoughts?”

Tamara also left a similar comment on my Facebook business page, so I answered it there. As I was thinking of a response I got the idea for a blog post because there may be others of you out there who are thinking about using your blog to help you come up with the content for a book.

Here is our exchange on Facebook:

Now here are five practical tips for blogging your way to writing a book:

1. Announce your intention to write a book on your blog

Announcing your intention of writing a book publicly on your blog serves several purposes at once. It creates a sense of accountability. Now that you’ve announced it publicly, you better believe that your readers are going to ask you about how it’s going, and it makes the project more real to you and that might motivate you to stick with it until it is finished.

2. Blog about the theme of your book

If you are working with a publisher, then you’ve already done the work of creating a book proposal for your project. Now you will tailor your blog posts to fit in with the outline of the book. You will not be writing the entire book—word for word—on your blog. You will still have additional sections to write outside of the blog, but if you are having trouble finding time to fit writing a book into your crazy schedule, and you already have an established blog, your writing gets to do double duty for you.

3. Set a deadline for completing your book

Working towards a deadline can be a great motivator. Let your readers know what your deadline is for finishing the manuscript. You might even put one of those countdown clocks on your blog that displays how many days you have left to finish. This will create a sense of urgency and drama and help pull your readers in. It will also spur you on to stick to your writing schedule to avoid public humiliation if you don’t finish on time.

4. Get your readers involved

In the case of Tamara, who wants to write a dessert cookbook, she will not necessarily write most of the cookbook on the blog. As I mentioned in the Facebook comment, she can use her blog to share photos as she goes through the recipe development process, she can write about the ingredients she is using, where and how she sources them, her inspiration for the dessert items, where she gets her ideas from, and how she narrows down which recipes get included in the book and which ones get cut. She can involve her readers in all of these kinds of posts by asking them questions and soliciting their feedback.

5. Set a daily or weekly writing goal and stick with it consistently

Setting and keeping a daily or weekly writing schedule is the only way you will get you book finished. I set a time limit of 30 days, and the goal to write a blog post every single day for 30 days straight. You will have to figure out how many pages your book will have, and then estimate from there how many of those pages you want to write on your blog, and then set your deadline date.

An additional bonus to using your blog to help you write your book is with every blog post you are building your writer’s platform. You are establishing the audience for your book well in advance of publication.

I hope you found those tips to be helpful. I think that with just a little bit of creativity you can find a way to write many different kinds of books on your blog. If you have blogged your way to writing a book, please include a link to it in the comments so we can go take a look.

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Blogging Tips: How to Blog Your Way to Writing a Book

I’ve been blogging for many years, and looking over my blog archives I’ve often figured that there was enough content there for a book. I’m a freelance writer, so much of my writing time and energy is devoted to writing for my clients. I’m also a single mom with three kids and I run a business from my home, so I had lots of excuses for not finding time to write a book.

There are countless benefits of being a published author. Whenever I introduce myself as a writer, people almost always ask if I’ve published a book. I have grown weary of making excuses for why I haven’t published a book, so last year I decided to use my blog to help me come up with the content for a book. I gave myself a focused challenge and I write a post every day for a month. I then took those thirty blog posts and expanded them and added additional content. Now I have got an almost completed manuscript for a book based on the content of my blogging challenge.

This morning I came across this article, 7 Things You Must Do Before Writing Your Book, which is full of great tips for those who are thinking about writing a book. The author, Ofili, writes about the power of blogging to help you get your book written, ” I put myself on a strict and disciplined regimen of writing at least one 1500 article every month. I did this unfailingly starting January of 2011 and at the end of the year, I had 20+ quality articles chapters and over 25,000+ words in my book.” The secret is to commit to a focused writing schedule and be consistent.

There are a few benefits of blogging your book. One of those benefits, as Ofili mentions in his post, is the opportunity for instant feedback from your readers. Another benefit is that you are establishing a platform, building an audience for the book and getting your name and writing out there in the world. The best benefit, I believe, is the responsibility to your readers to blog consistently. Once you hook your readers in with what you are writing, they are going to want to stay in the loop and find out what happens.

Bloggers who want to become authors should go ahead and give it a whirl. Choose the topic of your book and focus your blog posts around that theme. Tell your readers what you are doing and get their support and encouragement. The positive comments I received when I did my blogging challenge really motivated me to stick with it no matter what.

Now that my manuscript is almost finished I am researching publishing options. It will launch first as an ebook, so you will be the first to hear about it when it drops. Keep on writing.

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Guest Post: 6 Powerful Reasons You Should Write a Book–and How to Get Started Today

By Steve Harrison

In the 20+ years I’ve spent working with entrepreneurs and authors, I’ve found that one of the best ways to grow your business is to be seen as an expert. People value experts’ opinions and advice. They want to buy from the man or woman who wrote a book on topics they’re interested in.

How to become known as the expert in your niche
Surveys show that more than 80 percent of Americans dream of writing a book someday. But most will never do it. So if you have written a book, people will see you as having accomplished something that sets you apart from other experts.

Writing a book will elevate your status, your income and your influence. It will also position you as a knowledgeable authority they can trust. Let me give you an example of how this works.

A few years ago, I spoke to a mortgage loan officer who told me this story. He said that he used to get calls all the time from people asking about his mortgage rates. The minute he told them, they’d hang up the phone and start calling around looking for the cheapest rate. He realized he needed to find a way to stand out from other mortgage brokers. He then decided to target people who had a bankruptcy in their past and now needed a mortgage. So he wrote a book about how people who have had a bankruptcy or foreclosure can still get mortgages.

The book brought him a lot of local publicity. He did a number of radio, TV and print interviews and even got his own radio show. Now people were contacting him after reading his book or seeing him on TV. Clients would come into this office and feel privileged to learn from an expert on this subject, and some even asked him to autograph their book. This is a powerful example of how writing a book can help you expand your business tremendously.

What writing a book will do for you
A lot of exciting new opportunities will arise once you become a published author. Here are some of the biggest benefits that could come your way:

A lot of exciting new opportunities will arise once you become a published author. Here are some of the biggest benefits that could come your way:

1. Free publicity. It’s much easier to get radio, TV, magazine and online publicity if you have a book. The media need experts to interview, and often call upon authors to comment on timely topics in the news.
2. More sales leads and referrals. Once you have a book, you can promote and sell it to your existing customers. Some authors give their books away to key clients to create more word of mouth. This is a great way for people in a service business to generate referrals, since a book is much more powerful than a brochure.
3. Speaking engagements. People who book for corporate events, conferences or workshops may never have heard you speak, but they know people want to hear from someone who’s written a book. Almon Gunter is a good example. He’s a former world-class sprinter turned motivational speaker who wrote a book called Focus on the Final Seconds. Almon told me, “I had a very successful business before, but the book increased my speaking engagements by 50 percent.”
4. Higher fees. People are willing to pay an expert more money than someone without that expertise. Having your name on a book usually leads to higher name recognition–and the ability to command higher fees.
5. Dream customers will find you. The best way to take your client base to the next level is to find customers who can spend a lot more money with you. This is something that happens all the time for authors. Their completed book is like having a marketing agent that never sleeps; it continues to build exposure and bring in new clients.
6. It could lead to a whole new future. Your book can make the difference between feeling stuck in your current career and doing what you’re really called to do. Greg Kozera was a Halliburton executive with a passion for leadership. He believes that no one is a born leader–you have to learn how to lead. After Greg wrote a book called Learned Leadership, it generated so many speaking engagements that he was able to leave his job and speak full time.
So, whether you want to reinvent yourself, increase your sales and publicity or generate a whole new line of business or a consulting practice, a book can do that for you.

10 possible formats for writing a good book FAST!
Let’s say I’ve convinced you that it’s a good idea to publish a book. How do you decide what to write about? I’d like to make it easier by giving you some examples of different formats you can choose from. Starting with a proven model will make the writing process much less overwhelming. (Note: most of these ideas are designed for nonfiction authors.)
1. The Mistakes Book. People are always interested in learning about mistakes they can
avoid, so this is a popular format. A good example is this title: New Sales Speak: The
9 Biggest Sales Presentation Mistakes and How to Avoid Them by Terri Sjodin.

2. The How-to Book. I want to address a concern that many authors have. They often
ask me, “Why should I put what I know into book form? Will people still buy from me if I
give away this information?” Yes, and here’s why. Dan Kennedy is a well-known copywriter who gets paid tens of thousands of dollars to write a sales letter. But he still wrote a book called The Ultimate Sales Letter. By revealing how difficult it is to write strong sales letters and how much work goes into it, Dan’s book has brought him many new paying clients. When you give readers good solid information but don’t tell them everything you know, they will want to contact you to find out more.
3. The Question and Answer Book. Do people ask you questions when they hear about your area of expertise? Which questions are you asked most often? Maybe they could become the basis for a book. A good example is What’s a Synthesizer? Simple Answers to Common Questions by John Eiche. Imagine having a book titled “Answers to Your Most Common Questions:” (about your topic), and see what comes to mind.

4. The __ Ways to Do Something Book. You’ve probably heard of the bestselling book 50 Simple Things You Can Do to Save the Earth. This is a format that many authors have successfully imitated. You can use any number–7, 10 and 101 are other numbers that are frequently used.

5. The How to Hire Someone Book. Two books that use this format effectively are How to Hire a Nanny and Before You Hire a Contractor, this a great way to showcase your expertise and gain new clients by sharing information you’ve learned in your line of business.

6. The Book of Interviews. J.M. Trippon is a CPA who followed this model when he wrote How Millionaires Stay Rich Forever. His book became a great networking tool that enabled him to connect with millionaires and interview them.
7. The Collection of Stories. One of the bestsellers our company helped launch is Chicken Soup for the Soul. This format is easy to follow–you request other people’s stories on a particular topic and choose the best ones to reprint (once you get their permission). Sales trainer Dan Seidman wrote another book I really enjoyed. In Sales Autopsy, he told and analyzed 50 funny stories about salespeople who have really screwed up a sale.
8. The Memoir or Biography. Most of us love hearing other people’s stories, if they’re compelling and well told. That’s why memoirs and autobiographies often show up on bestseller lists. Consider telling your own or a family member’s life story or sharing lessons from your life.
9. The Joke or Quotation Book. People don’t think lawyers are funny, but two attorneys disproved that when they compiled The Lawyer’s Joke Book. The media love topics that are funny and entertaining. This joke book opened many doors for the authors and led to dozens of media interviews.
10. The Collection of Your Previous Writings. Have you been doing a blog or writing articles? Do you publish a newsletter or an ezine? These could provide lots of great material for a book.
I hope I’ve inspired you to embark on your own book project. Writing a book is not as difficult as many people think. Like all journeys, it begins with a single step. I encourage you to take that step, and wish you the very best in your quest to grow your business by becoming a published author.

Note: This article originally appeared in Steve Harrison’s paid print newsletter Book Marketing Update which goes to members of my Million Dollar Author Club – get info at http://www.milliondollarauthorclub.com

 

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Book Writing Tips: Feeling Stuck or Blocked? Inspiration to Keep Writing

Writers and other creative types often have days when they feel stuck, blocked or otherwise unmotivated to write. Stories of how writers can raise procrastination to a high art are legendary. It’s amazing how appealing that stack of dirty dishes looks when you’re not feeling your writing mojo, but there is a way that you can take that resistance you are feeling and turn it around to motivate you to continue writing your book.

As a writer I’ve been there more times than I care to remember, so I wanted to share some inspiration that might spur you back to your purpose. I also want to encourage you to think back to why you are working on the writing project you are working on. Is it something that you love or is it something that you are doing to pay the bills? Do you have a deep passion for what you are writing or does it feel like drudgery to crank out the words each day? Take a moment and get a fresh piece of paper and do a bit of free writing. Write a single sentence that captures the essence of what you are working on. Write about why you are writing this, what you hope to gain by writing it, and what you intend for the reader to gain when they read it.

Just going through the motion of writing down the answers to these questions might stir up your motivation to put more of yourself and your passion into what you are writing. It might cause you to take your work in another direction, or abandon the project altogether so that you can free up your time to pursue something more worthy of your time and attention. But taking the time to answer those and any other questions that come to mind while you are doing that exercise creates momentum. You are taking action and that in itself is getting you unstuck.

Keep in mind that resistance is real. In his book, The War of Art, author Stephen Pressfield writes, “Resistance has no strength of its own. Every ounce of juice it possess comes from us. We feed it with power by our fear of it. Master that fear and we conquer Resistance.” Pressfield also writes about the fact that the greater importance the project holds for ourselves or for the world the more resistance you will feel about getting it done. Don’t get mired down by fear and resistance. The only way out is through as the saying goes, so keep your butt in that chair and your fingers flying. After all, is there anything more satisfying than looking back at the pages you just wrote after having battled your way through feeling blocked?

I thought I’d share these posts that have other points of view and inspiration for you to keep on writing:

Feeling Stuck? Read This. . .

By Tim Ferriss

Big successes often seem like foregone conclusions.

In reality, most entrepreneurs (read: creators) who appear to have unique genius suffer through the same frustration as the masses of unknowns. They simply test and persist a few steps further. Read More. . .

Stuck? Uncertain? Meet Your Muse.

By Lisa Tener

“For years now, I’ve been taking my clients and students in my book writing classes on a journey to meet their muse. I think of your muse as a creative aspect of yourself.

It may seem like it comes from deep within you or it may seem to come from a place outside of you–everyone has their own experience–all valid. Your muse may show up in all kinds of ways. My book writing students and clients are often surprised by the trappings of their muse.” Read More. . .

Writers Block? Are You Stuck? Draft, Then Craft. Get It Written, Then Get It Right

By Sam Horn

“Inspiration often emerges from our work; it doesn’t precede our work.” – Madeleine L’Engle (author of A Wrinkle in Time)

“A client emailed me to say she was having a hard time making progress on her book.

I sent her the following message – and thought it might have value for you if you’d like to get in that delightful stream-of-conscious state where the words are flowing out of your head so fast your fingers can hardly keep up.

(Name of client) . .. please keep giving yourself props for writing, writing, writing.

E.L. Doctorow was asked what it was like writing a book.

He said, “It’s kind of like driving a car at night: you can only see to the end of your headlights, but you can make the whole trip that way.”

Keep driving to the end of your headlights.” Read More. . .

Writers: What To Do When You Get Stuck

By Writers Relief Staff

“Most writers have a secret stash of half-finished short stories, manuscripts, or poems—discarded when the author came to a screeching halt somewhere in the middle of things. If you’ve ever gotten stuck in the middle of a story or can’t find the last line of a poem, Writer’s Relief offers a few steps to help you get moving again.” Read More. . .

Do you have any words of wisdom or advice to share from your experience for writers who are feeling stuck? What is your favorite thing to do to get that mojo going again? Please leave a comment.

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Guest Post by Lynne Klippel–The Most Important Sentence in Your Book

Remember the old Peanuts Cartoon? Snoopy, a lovable beagle, wanted to be a writer. There was a recurring story line featuring Snoopy atop his dog house with his old manual typewriter, beginning his book. Snoopy never got further than his opening line, “It was a dark and stormy night.”

The first line is the most important sentence of any book, be it fiction or non-fiction. That first sentence has a big job to do. It must capture the interest of the reader and convince her to read the rest of the first page and then the rest of the book.

Today’s reader is increasingly busy, distracted, and in a hurry. He will not spend time with a book that is boring, hard to read, or needs twenty-five pages to get to the point.

So, what can you do to craft a compelling first sentence?

Follow these steps to make your first sentence powerful:

  1. Don’t worry about your first sentence until you are in the editing phase of your book project. If you are in writing phase, just begin your book and know that you can come back to your first sentence to polish it during editing. If you try to write the perfect first sentence during the writing phase, you run the risk of never moving past it to the remainder of the book.
  2. Pay attention to headlines in news reports, on magazine covers, and on websites. While your first sentence is not a headline, it is the very first experience your reader has of your book so it should be exciting and invite readers to continue. Begin to notice how these headlines are written and see what you can learn from that style of writing.
  3. Is your first sentence boring? Read it aloud and listen. Does it sound compelling? If not, it needs revision.
  4. Next, look closely at your first sentence and see if it generates curiosity. When a reader is curious, she will want to keep reading.
  5. You can elicit curiosity by leading with a surprising fact, a compelling story, a thought-provoking statistic, or by using a metaphor in unusual way.
  6. Read your first page. Find the most interesting piece of information on that page and make that point in your first sentence.
  7. Pare down the number of words in your first sentence so that each word is crisp, clear, and serves a purpose. Shorter sentences convey more energy.

Continue to work on your opening sentence until you feel satisfied with it. When your book moves into publication, your editor will also review this opening sentence and make additional suggestions if more revisions are needed.

Your first sentence is the prelude to your reader’s experience of your book. Invest time in making that sentence shine and your readers will thank you by continuing to turn every page of your book.

Lynne Klippel is a best-selling author, publisher, and book coach who specializes in helping non-fiction authors write books that build their business and transform the world. For a f.r.e.e. assessment that will help you see your author strengths and opportunities, visit http://www.BusinessBuildingBooks.com

Why Aren’t You Writing? Unlocking Your Potential to Write Books by Carol S. Batey, Ph.D. : A Review

I became aware of author, model  and writing coach, Carol S. Batey while in the process of writing my first book. I was feeling a bit blocked, and while I felt inspired to write my book, I was experiencing some resistance to actually sitting down and writing the book.

When I opened Dr. Batey’s book and read the line, “A handbook created and designed with you in mind,” it felt like she was speaking directly to me and my needs.  I knew that this message is what I needed to help me push forward in writing my book.  Why Aren’t You Writing? Is a workbook designed to facilitate a self-coaching process for writers who have a book that is unwritten in their souls. In each chapter Dr. Batey shares a bit about her own life and experiences having written and published five books. At the end of each chapter there is space to write your thoughts and prayers.

What sets this book apart from the others within the genre of, ‘how to write your first book,’ books is that Dr. Batey talks about using the writing process to facilitate personal and spiritual transformation. In chapter two she shares her plan of action, which includes prayer, setting intentions, visualizing your intended audience and remaining focused on the work. She talks about practical ways to set aside time for writing, the importance of being committed to your writing and most importantly how we must look to God for inspiration for writing.

We all have limiting beliefs of one kind or another that keep us from realizing our dreams. Dr. Batey talks about overcoming our self-imposed limitations by providing the example of St. Teresa of Avila, who was a 16th century Catholic nun, Christian mystic and the author of, The Inner Castle, and The Book of My Life, among others who overcame significant obstacles both internal and external in order to complete their books.

If you’re an atheist or not interested in finding a way to incorporate spiritual guidance into your writing practice, then this book may not be for you.

But if you feel like you have been called to write a book, but you are feeling intimidated by the idea, or if you just want some inspiration and practical advice for your journey, then Why Aren’t You Writing? Is a great book to have by your side. You will learn how to let go of your personal limitations and write the book that God has placed within you because it is not just for you. He placed it within you so that you could share it with a world waiting to hear it and be transformed by it.